Siemens VDO Automotive
From 1992 to 2007, our advertising strategy for Siemens VDO Automotive was to differentiate the campaign and improve readership by showing OEMs how their customers (drivers) benefit from SVDO electronics. The campaign earned nearly 50 ad readership awards, including most-noticed ad 14 times in 15 years. The company became a recognized leader - and was bought for over $16 billion.
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